Exceeding Your Customers' Expectations
This entry was posted on April 11, 2006 8:48 PM and is filed under Business - Sales and Customer Service.
We often hear that we should exceed our customers' expectations if we want to positively influence customer retention. I've said it often, myself, to clients and in seminars. But what makes a customer experience "expectation exceeding?"
Only the customer can tell you that. We need to listen carefully to what our customers say because great customer service is what they want it to be — however they define it.
You can, however, give your customer service a kick-start by first offering only the highest quality products and services and then creating a one-on-one experience for your customers after the sale. Use every opportunity to learn from your customers and then treat them how they want to be treated.
Happy selling!
Pat Hassett
